DaVinciAudio Labs

Most audiophiles who know of SORAsound, know of my love for Leica, Hasselblad, and mechanical watches such as Patek, IWC, and AP to name a few. Then, no wonder I fell in love with DaVinci products when i first saw and heard them. Needless to say, that affection grew once I got to know the forces behind these beautiful products. Jolanda and Peter, along with the rest of the crew have demonstrated their keen interest in uncompromising quality and customer service. We have met at my home in Chicago a couple of times, in Vegas, and of course in Switzerland. We talk on the phone regularly and bounce ideas off each other. Example, how do you make a totally uncompromising product “affordable?” Result is a marketing agreement between us that allows us to present these products at the same price to you as in Switzerland without any additional distributor margins in you go through a third person.
Back to our love for DaVinci Audio. We are so happy with these products that SORAsound is now the only north american showroom with full DaVinciAudio equipment. DaVinciAudio Labs is the recipient of many awards including:
- The Absolute Sound 2008 Editors’ Choice Award
- The Absolute Sound RMAF Jonathan Valin’s Best of Show
- The Absolute Sound Golden Ear 2009
- The Absolute Sound 2009 Product of The Year
- The Absolute Sound 2009 Editors’ Choice Award
DaVinci Audio Labs products include:
- AAS-Gabriel turntable MK2
- InUnison turntable MK2
- Grandezza Reference tonearm
- Nobile tonearm
- Grandezza Reference cartridge (Golden Ear Award)
- Preziosa power amp (tube / M model in solid state, black only)
- Preziosa preamp (tube / M model in solid state, black only)
- Intonation loudspeaker
- Virtu loudspeaker
Turntables:
Both DaVinci Audio AAS-Gabriel and InUnison turntables can be custom colored. They both sound incredible. Aside from the obvious physical appearance, both turntables share the following criteria:
- highly stable basis
- completely silent magnetic bearings
- a pick-up decoupled from the basis
- dedicated motor and motor control unit
- stable power supply
- proprietary damping feet
DaVinci Audio makes two tone-arms: Grandezza Reference and Nobile tone-arms. They come in 9, 10, and 12 inch versions. The Grand Reference Grandezza, and Nobile tonearms both takes advantage of a double gimballed ruby bearing. These tone-arms do not use conical bearing. Instead they use eight rubies in the ancient watch making tradition. The steel bearing bolts are hand fitted by a Swiss watch maker to ensure the DaVinci standard of precision. There is no azimuth control, by design.
DaVinci Audio Grandezza Reference tone-arm is a beauty. Its armwand is cocobolo. The arm either comes in two options where the bronze pieces are coated in either 24K gold-plated or rhodanized luxury model (factory charges us their cost, and we pass that cost to you – no extra margin here). There are a few other extras over Nobile too like WBT NextGen plugs, and Feickert protractor.
DaVinci Audio Nobile tonearm uses aluminum bearing block, with steel basis. It has a magnetic anti skating. Nobile tonearm tube is made of carbon, has steel counter weights and aluminum head shell. Phono cable is direct and one meter.
DaVinci Audio Grandezza Reference Cartridge is a beautiful sounding cartridge. During a recent trip to Switzerland, Peter Brem, his crew and I listened to a variety of cartridges, most over $10,000, one about $20,000. DaVinci Audio Grandezza Reference cartridge easily beat them all. Frankly, another thing I like about this cartridge aside from the good sound it produces, is that it does actually look like it is worth what you are paying for it. I am a bit tired of cartridges that do not look worthy of the money you spend on them.
Grandezza Reference cartridge has the following specifications:
| Output Voltage: |
0.17 mV |
| Coil Impedance: |
3 Ohm |
| Matching Impedance: |
3 Ohm |
| Stylus pressure: |
2 – 2.2 gr |
| Magnet |
SmCo |
| Weight: |
20 gr |
Electronics:
DaVinci Preziosa power amp is a 300B based mono block amp with its driver in a separate box and power supply.

DaVinci Preziosa pre-amp is seen below:

we will soon create a picture gallery here specifically for DaVinci Audio. In the meantime, you can enjoy our many pictures in SORAsound music gallery.
DaVinci Audio Labs PRICES:
To ensure best value to you, and frankly making this great line more “affordable,” SORAsound and DaVinci Audio have initiated a marketing agreement to offer you the same prices as in switzerland (CHF). This is absolutely in line with SORAsound’s effort to offer all the products we distribute (or are main representative for) at about the same price as the manufacturer’s home country. You should not be penalized for someone else’s inefficiencies.
| Grand Reference Tone-arm Grandezza 24 carat gold plated |
CHF10,351 |
| Grand Reference Tone-arm Luxury Edition Rhodanized |
CHF11,241 |
| Nobile Tone-arm |
CHF7,338 |
| Grand Reference Grandezza MC Cartridge |
CHF8,339 |
| AAS-Gabriel Turntable MK II – Custom Paint |
CHF58,642 |
| Extra Armbase |
CHF11.298 |
| AAS Gabriel Aston Martin Onyx Black Limited Ed. of 77 |
CHF64,452 |
| In Unison Turntable MK II |
CHF33,649 |
| Preziosa S MC Phono Stage |
CHF36,906 |
| RC-RIAA Upgrade for Phono Stage |
CHF34,405 |
| Pre-amplifier |
CHF29,958 |
| Upgrade Kit for Pre-amplifier |
CHF26,550 |
| 300B Power Amp (mehran’s reference!) |
CHF83,390 |
| Intonation Full Range Speaker System with Field Coil Drivers |
CHF TBD |
| Record Clamp |
CHF1,065 |
